Meeting with Carla Haddou, founder of Belleyme, infrared sauna and superfood

Hello Carla, who are you and what is your background?

My name is Carla, I'm 26, I was born and raised in Clermont-Ferrand and I've been living in Paris for 8 years now. After my business school and 3 years spent in a financial audit firm, I made a professional retraining in order to devote myself to the Belleyme project which opened its doors on February 24!

You have just opened Belleyme, a new place dedicated to well-being and beauty, can you tell us more?

Belleyme offers a holistic vision of beauty and well-being and revolves around different axes in order to take care of oneself: a healthy diet, rich in nutrients and minerals, through a sharp selection of brands of superfoods and food supplements , a unique offer of infrared sauna session in a privatized cabin and finally a healthy coffee offering healthy drinks and pastries to take a gourmet break!

What is the infrared sauna?

Beneficial for health and completely natural, infrared waves have the particularity of penetrating deep into the tissues and allow an intense purification of the body and the skin thanks to the elimination of toxins and heavy metals.

The gentle heat without any humidity makes it possible to perform 30-minute sessions, which contributes to multiplying the beneficial effects on the body.

What is the difference with a classic sauna?

The difference lies in the heating system, the infrared waves penetrate directly into the body when a classic stove sauna heats the surrounding air. The elimination of toxins is much more intense, the metabolism is deeply stimulated and the heat is gentler (55° against 75° to 95° for a traditional sauna).

What are the benefits felt after a session?

The benefits are felt from the first session: absolute relaxation, radiant skin because it is deeply purified, muscle recovery and restful sleep!

In addition, infrared stimulates blood circulation, thus boosting the immune system and detoxifying the body.

They also help fight cellulite and stimulate cell renewal which helps improve skin quality. The heat will allow the brain to release endorphins and therefore boost the mood.

Finally, they help fight against inflammation in general, which relieves muscles and joints.

What is your vision of beauty and well-being?

My vision of beauty and well-being is totally in line with what I wanted to convey through Belleyme: a global vision that takes into account our body as a whole and that is maintained through different axes. Food but also relaxation and pleasure are essential to our physical and emotional balance! Everything is linked, it is important to take care of yourself, especially in these complicated times for all...

What are your little daily rituals, to feel good in your body and mind?

I try to take time for myself and do things that make me feel good: spending time with my loved ones, my family to whom I am very close, but also my friends (some of whom I have known for more than 20 years! ).

I also play sports quite regularly because it helps my balance, especially boxing, which I practiced for several years before the gyms closed.

Otherwise, being very greedy, I love going to restaurants and discovering new places, or cooking at home with my lover.

Finally, the infrared sauna is of course my new 100% well-being ritual!

What is your impression of the Hygée products sold at Belleyme?

Hygée products have been very well received by customers to whom I pass on my own feedback. Your products are very effective and it's really motivating to be able to see results quickly! In addition, the visual is very successful and highlights the active ingredients. Adaptogenic plants are real well-being allies and your formulas are ideal for discovering them!

How do you like to consume them on a daily basis?

In this intense period with the launch of Belleyme, I regularly take L'Énergie mixed with my morning coffee to face the long days.

I also really like to mix La Sérénité in the evening in a coconut yogurt or herbal tea. Finally, I did an Immunity cure in January to help me face the winter: hot drink, porridge or smoothie, I liked to vary according to my desires!


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